An Thuong Tourist Street: Da Nang's Beachside Night Quarter Explained

An Thuong Tourist Street (Khu Phố Du Lịch An Thượng) is a compact urban nightlife area in Ngu Hanh Son District, a short walk inland from My Khe Beach. Officially opened in late April 2022, it brings together seafood restaurants, beach bars, massage parlors, and rooftop venues in a compact, walkable grid. Entry is free.

Quick Facts

Location
My An Ward, Ngu Hanh Son District, Da Nang (around 298 Vo Nguyen Giap)
Getting There
10–15 min by taxi or ride-hailing from Dragon Bridge; 5–10 min walk from My Khe Beach (My An section)
Time Needed
1.5–3 hours for an evening stroll and dinner; longer if you stay for drinks or live music
Cost
Free to enter. Individual spend varies: expect 80,000–200,000 VND for a meal, more at beach bars
Best for
Evening dining, beach bar-hopping, people-watching, couples, solo travelers
Wide urban street in Da Nang’s beachside An Thuong area with palm trees, hotels and traffic under clear blue sky during daytime.

What An Thuong Tourist Street Actually Is

An Thuong Tourist Street is not a single road but a planned quarter: a grid of narrow lanes running roughly between Vo Nguyen Giap (the beachfront boulevard), Hoang Ke Viem, Chau Thi Vinh Te, and Ngo Thi Si. The Ngu Hanh Son District People's Committee formally opened it on 28 April 2022, the result of a project approved back in 2018 with close to VND 60 billion invested in infrastructure and night-economy development. The core area is compact and easily walkable rather than vast in scale.

The concept was deliberately modeled on Southeast Asia's tourist-street formula: concentrate dining, drinking, and entertainment into a walkable zone close to the beach, discourage motorbikes during peak evening hours in parts of the area, and let foot traffic do the rest. It works, more or less, though the quarter still feels like it is maturing rather than fully formed. Some blocks are dense with activity; others have empty shopfronts suggesting tenants have not yet arrived.

ℹ️ Good to know

An Thuong is a public street zone, not a ticketed attraction. There are no gates, no entry fee, and no fixed operating hours for the streets themselves. The night market officially runs from around 18:00 to 23:00, with bars and other venues continuing later.

The Experience by Time of Day

By day, An Thuong is quiet in a way that might surprise visitors expecting constant activity. The lanes smell of salt air and sunscreen cream, and the main sensory impression is of plastic chairs stacked outside restaurants, staff hosing down pavements, and delivery motorbikes threading between parked vehicles. A handful of cafes open early for the beach crowd, serving cà phê trứng (egg coffee) and Vietnamese iced coffee to guests still in flip-flops and swimwear. The rooftop bars are closed or nearly empty. If you walk toward Vo Nguyen Giap in the morning, you will find locals doing tai chi or walking dogs along the seafront, a sharp contrast to how the same stretch looks after dark.

Late afternoon is the transition period. From around 16:30 onward, restaurants begin prepping outdoor seating, fairy lights come on along the lanes, and a faint smell of charcoal and grilling seafood starts to drift through the quarter. This is the best time to walk the grid without crowds, scout the menus on display outside each restaurant, and find a table before the 19:00 rush fills the popular spots.

By 20:00, An Thuong is at its most alive. Parts of the pedestrian network close to motorbikes, street food vendors set up, and the sound landscape shifts: competing playlists from neighboring venues, the hiss of grills, conversations in Vietnamese, Russian, Korean, and English overlapping. The light at this hour, a warm combination of neon signage, string lights, and open kitchen flames, gives the lanes a photogenic quality that the daytime entirely lacks.

Food, Drink, and What the Quarter Actually Offers

Seafood is the dominant category. Restaurants along the inner lanes specialize in grilled scallops with spring onion and peanut oil, steamed clams with lemongrass, and whole grilled fish, typically prepared in open-air kitchens where you can see the process. Prices are pitched toward tourists rather than locals, which means they are not the cheapest seafood in Da Nang, but they remain reasonable by international standards. Always check whether prices shown are per 100 grams or per serving; miscommunications about this are the most common source of unexpected bills.

Beyond seafood, the quarter has Vietnamese pho and bun bo Hue joints that open from early evening, a few Korean and Western-style restaurants catering to the large Korean tourist contingent, and several coffee shops that double as dessert cafes. For a broader picture of Da Nang's food scene beyond this quarter, the Da Nang food guide covers the whole city in detail.

The bar and nightlife layer runs parallel to the restaurant strip. Rooftop bars along Vo Nguyen Giap face the sea and catch the breeze after dark, making them popular for sundowners even when the food is ordinary. Several venues have live acoustic music sets between 20:00 and 23:00. A smaller number of clubs operate later into the night at the edges of the quarter, catering to a younger, predominantly international crowd.

⚠️ What to skip

An Thuong has a reputation as Da Nang's most tourist-facing nightlife zone, and that brings the usual caveats: overpriced drinks at some venues, occasional aggressive touts outside massage parlors, and menus without prices posted. Always ask for a full menu with prices before ordering drinks, especially at bars without published price lists.

The Beach Connection: My Khe and My An

An Thuong's key geographic advantage is its position one block from the sea. Vo Nguyen Giap, the boulevard running along the beachfront, forms the eastern boundary of the quarter. Cross it, and you are on My Khe Beach (specifically the My An section). This means it is entirely practical to spend the afternoon on the beach and then walk directly into the quarter for dinner without needing transport. The walk from the sand to a restaurant table takes under ten minutes.

The beach at this stretch is clean and moderately wide, with sun lounger rentals and umbrella service managed by individual vendors. By evening, the beach itself empties quickly as the restaurant and bar culture of the quarter pulls the crowd inland. If you want to eat with a sea view, the rooftop venues on Vo Nguyen Giap are your best option; the inner lanes have no direct sea sightlines but compensate with more character and lower prices.

Getting There and Getting Around

From central Da Nang, including the Dragon Bridge area and most city-center hotels, An Thuong is approximately five to seven minutes by taxi or ride-hailing app. Grab is the most widely used ride-hailing service in Da Nang and the most reliable way to get a predictable fare. There is no fixed bus route that drops you at the quarter's entrance, so for most visitors the choice is taxi, Grab, or renting a bicycle from their accommodation.

If you are staying along My Khe Beach, the quarter is within easy walking distance. Visitors combining An Thuong with a broader Da Nang itinerary may want to read the getting around Da Nang guide for transport options across the city. Parking in the quarter during peak evening hours is genuinely difficult if you are arriving by motorbike; arriving on foot or by ride-hail is significantly less stressful.

The inner lanes of the quarter are flat, paved, and walkable. The pedestrian zone active during evening hours removes motorbike traffic from the busiest sections, making it comfortable to stroll. Footpaths vary in quality; some uneven kerbs exist, so take care if mobility is a concern.

Context: Where An Thuong Fits in Da Nang Nightlife

Da Nang has several distinct nightlife corridors. Bach Dang Street along the Han River is oriented toward the city-center crowd and offers a more local-facing experience. Helio Night Market operates as a ticketed indoor-outdoor entertainment complex. An Thuong occupies a different position: it is the beachside option, designed from inception for international visitors staying in the coastal hotel strip, and it shows. The mix of nationalities here is noticeably more diverse than in other Da Nang nightlife zones, and English menus are standard rather than exceptional.

For travelers building a broader evening itinerary across the city, the Da Nang nightlife guide compares the main zones with practical advice on how to combine them. An Thuong works best as a standalone dinner-and-drinks destination rather than a starting point for a city-wide night out, partly because of its distance from the central Han River area.

Practical Assessment: What Works and What Doesn't

An Thuong Tourist Street is a pleasant, functional place to spend an evening. The concentration of seafood restaurants is genuinely good, the beachside proximity is a real asset, and the pedestrian atmosphere after dark is livelier than most of Da Nang's other dining zones. For visitors staying along the My Khe Beach corridor, it is the obvious default for dinner.

The quarter is not, however, especially atmospheric or distinctive. The planning is visible in a way that makes it feel engineered rather than organically developed. Some of the character found in older Vietnamese street life is absent here; this is a commercial tourism zone, and it reads as one. Travelers looking for a deeper dive into local Vietnamese food culture will find more authenticity at Con Market, Han Market, or the backstreet pho joints around Hai Chau District.

Visitors combining Da Nang with Hoi An should note that the Da Nang to Hoi An trip is straightforward and that Hoi An's restaurant scene, particularly along the Thu Bon River, offers a more layered evening experience if atmosphere is a priority. That said, An Thuong is the more convenient option for a beach-adjacent dinner without the commute.

💡 Local tip

For photography, arrive at 18:30 to 19:00 when the sky is still blue, the lights are already on, and the lanes have not yet reached full crowd density. The rooftop bars on Vo Nguyen Giap are the best vantage points for capturing the transition from sunset to street-lit evening.

Insider Tips

  • Walk the full perimeter of the quarter before choosing a restaurant. Menus, prices, and seating quality vary significantly between lanes, and the most photogenic spots are not always the ones visible from the main entrance points on Vo Nguyen Giap.
  • The seafood restaurants on the inner lanes (away from the beachfront road) typically charge 15–25% less than equivalent spots on Vo Nguyen Giap, with no meaningful difference in quality.
  • If you are visiting during the Da Nang International Fireworks Festival, An Thuong becomes extremely crowded. Book a rooftop table well in advance or plan to arrive by 17:30 to secure outdoor seating before the evening rush.
  • Tuesday and Wednesday evenings are noticeably quieter than weekends. This means easier table availability, faster service, and occasionally lower prices on seafood sold by weight.
  • The pedestrian zone enforcement varies by night. On slower weeknights, motorbikes sometimes use streets that are supposed to be pedestrian-only. Stay aware when crossing even in the pedestrian sections.

Who Is An Thuong Tourist Street For?

  • Couples on a beach holiday wanting a convenient, atmospheric dinner close to their hotel
  • First-time visitors to Da Nang who want a straightforward, English-friendly evening out with minimal navigation
  • Groups combining a beach afternoon with an evening of seafood and drinks in one location
  • Solo travelers who want a safe, well-lit area to explore at night with plenty of seating options
  • Families with older children looking for casual outdoor dining with variety

Nearby Attractions

Combine your visit with:

  • Ba Na Hills Sun World Resort

    Perched at around 1,487 metres in the Truong Son Mountains, Sun World Ba Na Hills is Da Nang's most ambitious theme resort. This guide covers everything from cable car logistics and ticket prices to the best time to visit and who should skip it entirely.

  • Golden Bridge

    Perched at about 1,414 metres above Da Nang inside Sun World Ba Na Hills, the Golden Bridge is a 150-metre pedestrian walkway gripped by two enormous stone hands. Built in 2018, it has become one of the most photographed structures in Vietnam — but the experience depends heavily on the weather, the crowds, and how you manage your visit.

  • Hoa Phu Thanh Eco Park

    Set in the forested hills of Hoa Vang District, Hoa Phu Thanh Eco Park is Da Nang's most popular outdoor adventure destination. Expect waterfall slides, bamboo rafting, ziplines, and cold mountain streams — all within a 45–60 minute drive from the city center.

  • Nui Than Tai Hot Springs Park

    Set inside the Ba Na–Nui Chua Nature Reserve roughly 30 km southwest of Da Nang, Nui Than Tai Hot Springs Park combines natural mineral hot springs, jungle waterfalls, and a landscaped resort complex across 60 hectares of forested mountain terrain. It is a full-day commitment, best suited to families and couples who want something beyond the beach.

Related destination:Da Nang

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